Tag Heuer was founded in 1860 by Edouard Heuer in St-Imier Switzerland. Since that date the company has continually pursued its quest for excellence in design and craftsmanship. Today Tag Heuer is one of the most recognized watch brands in the world with signature models such as the Tag Heuer Link, Formula One, Carrera and Tiger Woods to name a few . J.R.Dunn Jewelers is proud to be your authorized Tag Heuer jeweler.